An Ohio native-plant garden*

HORTICULTURAL · WEBSITES & DESIGN

A worldwide
audience.

Horticultural websites, catalogs, and email design for growers, breeders, nurseries, gardens, and plant businesses around the world.

Explore the work

A HORTICULTURAL COLLABORATION

UpShoot &
Maria Zampini.

Fairport Harbor, Ohio · Horticultural connections worldwide

Our work with Maria Zampini and UpShoot brings horticultural knowledge and thoughtful design together—from UpShoot’s own website to collaborative newsletter work for the green industry.

Maria brings expertise in new plant introductions and horticultural marketing. We contribute website and email design that helps communicate that specialized work clearly to growers, retailers, and other plant professionals.

Through UpShoot, our newsletter collaborations have included Plantipp / Concept Plants and Allan Armitage.

Maria Zampini
Maria ZampiniPresident, UpShoot
The UpShoot website designed by Lakenetwork, with its purple identity and plant photography
Website design for UpShoot—a home for plant introductions and green industry marketing.

EXPERIENCE IN YOUR FIELD

We understand the details that matter.

A plant introduction, a wholesale catalog, and a garden visit each call for a different kind of communication. From our Ohio studio, we work with horticultural organizations worldwide to make specialized information inviting and easy to use.

Plant breeding website

GardenGenetics

Plant licensing worldwide

Website work for a commercial plant breeding company, presenting its varieties, plant introductions, and licensing information for horticultural businesses.

Visit GardenGenetics

Collaborative newsletter design

Plantipp / Concept Plants

IJsselstein, Netherlands · International network

Plant introductions and trade news in a recognizable email format. This historical newsletter excerpt comes from our collaborative work through UpShoot.

Visit Plantipp / Concept Plants
Cover of the Quality Cuttings 2026–2027 catalog

CATALOG DESIGN · MADISON, OHIO, USA

Quality Cuttings.
From cover to detail.

Our 2026–2027 catalog work brings plant photography, variety information, and page design together for the horticultural trade.

Large photographic section openers give the collection a sense of scale. Within each section, carefully organized images and descriptions make the varieties easy to explore.

View the complete catalog (PDF)
Quality Cuttings catalog interior, page 20Quality Cuttings catalog interior, page 21
Sedum · variety listings and the SunSparkler collection
Quality Cuttings catalog interior, page 48Quality Cuttings catalog interior, page 49
Succulents · a photographic opener and the SuperSemps collection

Plantipp / Concept Plants newsletter excerpt: collaborative work through UpShoot, as shown in UpShoot’s published brochure.

DESIGNED AROUND YOUR AUDIENCE

A useful site starts
with their needs.

Talk about your project
01

Websites for the plant world.

Organize plant information, visitor details, or trade services around the people who need them. Descriptive page titles and clear content help people find and understand your work.

02

Catalogs with careful structure.

Bring photography, names, variety information, and ordering context together in a readable publication.

03

Email across the seasons.

Share introductions, availability news, and stories in a consistent format your audience recognizes.

LET’S MAKE A GREAT IMPRESSION

Tell us what
you’re working on.

A new website, a fresh start, or a little help getting your message out. Let’s talk about what comes next.

Start a conversation